WarnerMedia’s HBO Max and Jeffrey Katzenberg’s Quibi will be highlighted at next month’s Cannes Marché du Film Online’s focus on streaming platforms, as the world’s film industry seeks to get a stronger handle on the possible role of streaming platforms in future movie financing and distribution business models.
HBO Max’s keynote is described as its first international presentation following its May 27 launch.
With ad-supported platforms building as an alternative to subscription-based services and only a minority of art films gaining significant theatrical release outside their country of origin , the Marché’s Meet the Streamers conference strand, now totally online, will also feature AVOD service Tubi and arthouse platforms Filmin, from Spain, U.S. service Kino Marquee and Sweden’s Draken Film.
Source: Variety.com