Taylor Swift has officially re-acquired her extensive music catalogue, six years after its controversial sale to Scooter Braun’s Ithaca Holdings, per deadline.com. The news, announced in an emotional statement on her website Friday, marks the triumphant culmination of Swift’s unwavering fight to own her life’s work.
Swift confirmed the deal, reportedly in the nine figures, expressing overwhelming joy. “All of the music I’ve ever made… now belongs… to me,” she declared, encompassing her songs, music videos, concert films and unreleased tracks. This re-acquisition from Shamrock Capital, who purchased the masters from Braun in 2020, solidifies Swift’s control over her creative output, a battle she famously dubbed her “worst case scenario” in 2019.
The journey to this moment saw Swift embark on her critically acclaimed “Taylor’s Version” re-recordings, successfully releasing Fearless (Taylor’s Version), Red (Taylor’s Version), Speak Now (Taylor’s Version), and 1989 (Taylor’s Version). These re-records not only topped charts but also galvanised fans.
While “Reputation (Taylor’s Version)” and her debut album are yet to be fully re-recorded, Swift hinted at future releases for vault tracks, emphasising that any future re-emergence would be a “celebration.” Her tireless advocacy has also ignited crucial conversations within the industry, inspiring other artistes to fight for ownership of their masters. “Every time a new artiste tells me they negotiated to own their master recordings… I’m reminded of how important it was for all of this to happen,” Swift shared.