When he cannot productively focus this energy, however, what emerges is an inordinate mess, like the repetitive OZEBA. Working with high octane sounds means Rema often straddles the divide between irritating noise and a beautiful madness; and there are those who will think he has placed his album firmly in the former.
Rema isn't big on songwriting, but he lets his brilliance shine through occasionally on a few songs. The major statement of this album isn't lyrical brilliance but a daring experiment of sounds. On HEIS, Rema defies all the rules and limitations many artists impose on their craft