London Book Fair 2026 kicks off March 10 with new director — Peju Akande and Toni Kan

The global publishing community will converge in Olympia, London as The London Book Fair (LBF) 2026 officially opens its doors on Tuesday, March 10. This year’s edition, themed “Defining the Future of Creative Content,” marks a significant milestone for the fair with the appointment of Emma Lowe as the new director

Lowe steps into the role previously held by Adam Ridgway. Her appointment signals a new chapter for the fair, which serves as the foremost global marketplace for rights negotiation and the sale and distribution of content across print, audio, television, film and digital channels.

Among the 115 new companies joining the fair this year are Libraro, Bookvault, Narrafix, the Japan Book Publishers Association and Boxer. The three-day programme will feature more than 100 content seminars, with sessions spanning sustainability, translation, diversity and inclusion, artificial intelligence, and emerging publishing trends.

The 2026 fair arrives against a buoyant backdrop for UK publishing. According to figures from The Bookseller and the Nielsen BookScan UK Total Consumer Market report for January 2026, the total value of books sold across the United Kingdom in 2025 reached £260 million, up 1.7 per cent on the previous year. The top 50 books alone accounted for 4.5 million copies sold, a rise of 16.8 per cent, and generated £22 million in value, a jump of 38 per cent. Genre fiction led the charge, with science fiction, fantasy, horror, westerns and graphic novels posting record value sales in both the UK and Ireland.

The programme’s headliners include Alice Oseman, named Creative of the Fair, who appears on the Main Stage on Tuesday at 12.05pm. Norwegian crime writer Jo Nesbø takes the Author of the Day slot on Wednesday, followed by novelist Mike Gayle at Author HQ the same afternoon. A.F. Steadman closes out the fair as Author of the Day on Thursday. Audiobook narrator Ray Porter has been named Narrator of the Fair.

Senior publishing executives confirmed for the Main Stage include Tom Weldon, Chief Executive of Penguin Random House UK, who opens proceedings on Tuesday morning, alongside Bob Carrigan, Chief Executive of Audible, and Lord Paul Boateng, Vice Patron of Book Aid International. Joanna Prior, Chief Executive of Pan Macmillan, delivers the Wednesday keynote, titled “Why the Reading Crisis is a Bigger Threat Than AI,” a provocation that sets the tone for a fair in which questions about readership, literacy and technology run as twin threads through the programme.

The newly introduced International Stage reflects the fair’s international dimension, positioned on the Gallery overlooking the Grand Hall on days one and two. Sessions will draw on publishing communities from Malta, Japan, Sudan, the United States, Georgia, France, Spain, Brazil, South-East Europe, China, Scotland, Ireland and Wales. Among the titles on offer: “Manga is Mainstream: Why Japanese Comics Connect With Global Readers,” “Lifelines or Pipelines? Creating International Publishing Structures that Shift Power and Resources,” and “Decoding the US Book Market: Key Trends, Consumer Shifts and Outlook.”

A dedicated strand of programming celebrates the UK’s National Year of Reading, with panel discussions, keynotes, and networking events addressing access, literacy and the politics of who gets to read. Thursday’s Main Stage closes with a session on “The Future of Black Literature: Ownership, Power and Global Reach.”

Awards ceremonies are spread across all three days: the Carnegie Awards Shortlist is announced on Tuesday at Author HQ; the Lifetime Achievement Award is presented on Wednesday evening at the Tech Theatre; and the Trailblazer Awards close out the fair on Thursday afternoon on the Main Stage.

Two paid conferences run alongside the main fair: the Writers’ Summit at the Novotel West London on Monday, March 9, and the Academic and Professional Publishing Conference at the Henley Suite, Olympia, on Thursday, March 12.

With exhibitors drawn from every corner of the publishing ecosystem – from literary agents, translators and booksellers to audio providers, digital solutions firms, and brand licensing companies – the 2026 London Book Fair positions itself, as ever, as the place where the entire book industry converges under one roof.

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